We turned the 20th anniversary of Microsoft`s operations in Slovakia into a successful communication campaign.
We showed that the company is not only about technologies, but mainly about people.
As part of the unconventional birthday party we launched a Facebook application which enabled Microsoft`s fans to decide how many volunteer hours the compnany dedicates to three NGOs. Altogether people collected 838 hours which Microsoft rounded up to a total of 1 000 which is being spent by Microsoft`s empoyees as a birthday give away to those in need.